Created for: Bitovi
Research, Sketch, Axure
Bitovi was hired to build the web app for running, reviewing, and setting up rules for Lowes Iris home automation products. As Product Designer, during our engagement, we noticed that there was no direct way for users to purchase products through the webapp. Instead, users would have to navigate away from the Iris app to Lowes.com to find and purchase additional home automation products, resulting in lost sales and a user flow that lost customers
In the Lowes Iris app, users are able to see what products they need to be able to do a certain task. For example, a user could see that with the right product, they could set up rules for watering their lawn. However, to purchase the product the user had to navigate away from the Iris app to Lowes.com to find and purchase the product they wanted.
The Bitovi team identified this as a place to connect users with products and increase sales for Lowes.
Bitovi had already been building the application, so we knew what the possibilities were in integrating product sales within the product. Working alongside a Bitovi developer, we created two optional flow solutions that we took to the client for approval.
After a successful presentation, the client chose the in-app purchasing path and we began planning for implimentation.